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About
About Perrigo Store Brand Infant Formula
Perrigo is the name behind all store brand infant formulas. For more than 20 years, store brand formulas have been trusted by pediatric providers, parents and caregivers, and leading retailers nationwide. Stores sell store brand formulas under their own labels and just like their name-brand counterparts, store brand formulas provide complete nutrition.
Why Store Brand Infant Formula Is Right for Many Families
Formula can be expensive. In the last four years, name-brand prices have risen by 6%, which can cost families more than $2,000 each year.1 Perrigo provides affordable complete nutrition for all babies. With food insecurity on the rise, these cost savings are critical for families now more than ever.
A Recommendation Worth Your Consideration
By educating parents about store brand infant formula, pediatric providers can help them save up to 50% compared to nationally advertised brands, without compromising on nutrition.1 Make sure you are talking about all the options that ensure safe, complete nutrition.
Nutrition
Perrigo formulas contains some of the latest innovations in infant nutrition, including nutrients found in breast milk: DHA, ARA, choline, lutein, nucleotides, prebiotics, and 2’-FL HMO.2 See how our products compare.
Price
Store brand infant formula gives families affordable, complete nutrition. It can help save an average of over of $75 a month and more than $900 a year.1
Quality
Store brand options are clinically studied3, meet FDA standards, as required by law, and meet the nutrition recommended by the U.S. National Academy of Science-National Research Council and the American Academy of Pediatrics.
Availability
Store brand formula is available at all major retailers. Whether a family shops at Target or Walmart, CVS or Walgreens, Amazon or Costco, they can be sure all store brand infant formulas meet the same high-quality standards.
Products
We produce a variety of routine and specialty formulas. Explore store-brand varieties.
Milk-based
Soy-based
Partially hydrolyzed protein
Reduced lactose
Added rice
Who Is Perrigo?
Beginning in 1887, Perrigo has built a business as a leading provider of over-the-counter (OTC), high-quality health and wellness products at affordable prices, providing genuine and reliable value. Many of our OTC store brand products you are likely already familiar with, primarily in the cough, cold, allergy, analgesics, gastrointestinal, smoking cessation, infant formula, and oral care segments. Learn more about our company and products at Perrigo.com.
A Vision Founded in Value
Robust research and development capabilities set us apart; we are best described as a consumer goods company, a high-quality pharmaceutical manufacturing organization, and a world-class supply chain network. Perrigo is the world's largest manufacturer of OTC self-care products and supplier of infant formulas for the store-brand market. Our vision is to make lives better by bringing Quality, Affordable Self-Care Products™ that consumers trust everywhere they are sold.
See How We Make Quality Store Brand Infant Formula
Perrigo is the largest supplier of store brand infant formula in the world. Our Vermont facility is one of only four FDA-approved infant formula manufacturing facilities in the US, which means it meets strict requirements for safety, nutrition, and quality.
Where to Buy
Store brand infant formula is available nationwide at major retailers, warehouse clubs, drug stores, and food markets.
We created the Perrigo Pediatrics website to help educate and support pediatricians in their efforts to help families feed their babies safely. Recent research has shown that parents worry about the cost of infant formula; this leads to formula dilution and other unsafe feeding practices to cut costs that can be harmful to a baby’s health. Food insecurity makes matters worse. That’s why we are arming pediatricians with full formula nutritional information, rebate kits, an e-book, formula preparation safety videos, and other tools to help them help families—and ultimately, their precious patients.
Help Families Get Up to 9 Days1 of Store Brand Infant Formula for Free, After Rebate!
While we don’t flood your office with samples, we can help patients try store brand for free … you can request a rebate kit for your practice, which includes important product information for you, and 50 rebate tear-sheets worth up to $20 each to hand to your patients. This helps them get started experiencing complete nutrition with everyday savings provided by store brand infant formula.
1 Calculations based on September 2020 IRi Market Advantage annual retail sales data of national brand infant formula powder compared to store brand infant formula powder cost per pound based on an average weekly usage of 1.5 pounds of powder.
2 Human milk oligosaccharide. Not from human milk.
3 Studied before the addition of prebiotics, lutein & HMO
4 Reflects an average consumption of 26 fl oz per day in the first year. Pricing, reconstitution rates and infant formula consumption may vary. Based on IRi Market Advantage sales data, September 2020.
