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Similac® 360 TOTAL CARE®

Advantage Premium®

Advantage Premium®

Store Brand Advantage Premium® infant formula is a milk-based, iron-fortified routine formula with complete nutrition to support growth and development for healthy, full-term infants. Includes key ingredients found in breastmilk, like Vitamin E and Lutein for eye development, DHA for brain development and human milk oligosaccharides§ (HMOs) 2'-FL and LNnT to support immunity.

Product Features

  • DHA, Lutein and Vitamin E
  • 2 HMOs for Immune Support: 2'-FL & LNnT§
  • Prebiotic fructooligosaccharide (FOS)
  • No Palm Olein Oil to promote calcium absorption for 
strong bones
  • Non-GMO¥ and no artificial growth hormones#
  • Nutrient density of 20kcal/oz

Protein & Carbohydrate Detail

  • Protein whey-to-casein ratio is 52:48
  • Carbohydrate source 100% lactose

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Compare the Nutrition

Nutrients/100 cal -
Lowest price per oz1
$0.83/oz1Store Brand Advantage Premium®
$1.48/oz1Similac® 360 TOTAL CARE®
FDA Nutrient Requirements*
Protein g 2.0 2.07 1.8-4.5
Fat g 5.6 5.6 3.3-6.0
Carbohydrate g 10.5 10.5 NS
Water g 133 134 NS
Linoleic Acid mg 1000 1000 300
Store Brand Advantage Premium®
Similac® 360 TOTAL CARE®
FDA Nutrient Requirements*
Vitamin A IU 300 300 250-750
Vitamin D IU 60 60 40-100
Vitamin E IU 1.5 1.5 0.7
Vitamin K mcg 8 8 4
Vitamin B1 mcg 100 100 40
Vitamin B2 mcg 150 150 60
Vitamin B6 mcg 60 60 35
Vitamin B12 mcg 0.25 0.25 0.15
Niacin mcg 1,050 1,050 250
Folic Acid mcg 15 15 4
Panthothenic Acid mcg 450 450 300
Biotin mcg 4.4 4.4 1.5
Vitamin C mg 9 9 8
Choline mg 24 24 7
Inositol mg 24 24 4
Store Brand Advantage Premium®
Similac® 360 TOTAL CARE®
FDA Nutrient Requirements*
Calcium mg 78 78 60
Phosphorus mg 42 42 30
Magnesium mg 6 6 6
Iron mg 1.8 1.8 0.15-3.0
Zinc mg 0.75 0.75 0.5
Manganese mcg 5 5 5
Copper mcg 90 90 60
Iodine mcg 15 15 5-75
Selenium mcg 2 2 2-7
Sodium mg 24 24 20-60
Sodium mg 105 105 80-200
Chloride mg 65 65 55-150

Product Composition

NONFAT MILK, LACTOSE, HIGH OLEIC (SAFFLOWER OR SUNFLOWER) OIL, SOY OIL, WHEY PROTEIN CONCENTRATE, COCONUT OIL, LESS THAN 1%: Schizochytrium SP OIL**, MORTIERELLA ALPINA OIL*, 2’-FUCOSYLLACTOSE (2’-FL)◊, Lacto-N-Neotetraose (LNnT)◊, BETA-CAROTENE, LUTEIN, POTASSIUM BICARBONATE, CALCIUM CARBONATE, ASCORBIC ACID, SOY LECITHIN, MONOGLYCERIDES, CALCIUM CHLORIDE, CALCIUM HYDROXIDE, MAGNESIUM CHLORIDE, FERROUS SULFATE, CHOLINE BITARTRATE, ASCORBYL PALMITATE, SODIUM CITRATE, TAURINE, INOSITOL, ZINC SULFATE, MIXED TOCOPHEROL CONCENTRATE, VITAMIN E (dl-ALPHA TOCOPHERYL ACETATE), NIACINAMIDE, CALCIUM PANTOTHENATE, L-CARNITINE, VITAMIN A PALMITATE, CUPRIC SULFATE, THIAMINE HYDROCHLORIDE, RIBOFLAVIN, PYRIDOXINE HYDROCHLORIDE, FOLIC ACID, MANGANESE SULFATE, VITAMIN K1 (PHYTONADIONE), BIOTIN, SODIUM SELENITE, VITAMIN D3, CYANOCOBALAMIN, POTASSIUM PHOSPHATE, POTASSIUM IODIDE, POTASSIUM HYDROXIDE, NUCLEOTIDES (ADENOSINE-5’-MONOPHOSPHATE, CYTIDINE-5’-MONOPHOSPHATE, DISODIUM GUANOSINE-5’-MONOPHOSPHATE, DISODIUM URIDINE-5’-MONOPHOSPHATE). CONTAINS MILK AND SOY.

  • FDA Infant Formula Act
  • NS = not specified
  • §Not from human milk.
  • #NOSIGNIFICANT DIFFERENCE HAS BEEN SHOWN BETWEEN MILK DERIVED FROM rbST-TREATED AND NON-rbST-TREATED COWS
  • ¥INGREDIENTS NOT GENETICALLY ENGINEERED
  • SOURCES OF PREBIOTIC
  • *A SOURCE OF ARACHIDONIC ACID (ARA)
  • **A SOURCE OF DOCOSAHEXAENOIC ACID (DHA)
  • This product is not manufactured or distributed by the owner of the registered trademarks Similac® and 360 Total Care®.
  • 1Savings based on Circana 26-week average price per powder pound across all sizes of retail sales data for comparable store brand and national brand products as of November 2025.

  • See Product Label for full disclaimers (U52).

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