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Similac® Advance® Infant Formula

Advantage®

Advantage®

Store Brand Advantage® Infant Formula Milk-Based Powder with  iron provides complete nutrition during baby's important first year. Designed for healthy, full-term infants, this easy to digest formula has been specially crafted to support baby's growth and development. DHA for brain support; Lutein for eye support. 

Product Features

  • DHA, Lutein and Vitamin E
  • Non-GMO¥ and no artificial hormones
  • Supports strong bones - no palm olein oil to promote calcium absorption
  • Prebiotic fructooligosaccharide (FOS)
  • Nutrient density of 20kcal/oz

Protein & Carbohydrate Detail

  • Protein whey-to-casein ratio is 52:48
  • Carbohydrate source 100% lactose
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Compare the Nutrition

Nutrients/100 cal -
Lowest price per oz1
$0.78/oz1Store Brand Advantage®
$1.48/oz1Similac® Advantage®
FDA Nutrient Requirements*
Protein g 2.07 2.07 1.8-4.5
Fat g 5.6 5.6 3.3-6.0
Carbohydrate g 10.7 10.7 NS
Water g 134 133 NS
Linoleic Acid mg 1000 1000 300
Store Brand Advantage®
Similac® Advantage®
FDA Nutrient Requirements*
Vitamin A IU 300 300 250-750
Vitamin D IU 60 60 40-100
Vitamin E IU 1.5 1.5 0.7
Vitamin K mcg 9 9 4
Vitamin B1 mcg 100 100 40
Vitamin B2 mcg 150 150 60
Vitamin B6 mcg 60 60 35
Vitamin B12 mcg 0.25 0.25 0.15
Niacin mcg 1,050 1,050 250
Folic Acid mcg 15 15 4
Panthothenic Acid mcg 450 450 300
Biotin mcg 4.4 4.4 1.5
Vitamin C mg 9 9 8
Choline mg 24 24 7
Inositol mg 24 24 4
Store Brand Advantage®
Similac® Advantage®
FDA Nutrient Requirements*
Calcium mg 78 78 60
Phosphorus mg 42 42 42
Magnesium mg 6 6 6
Iron mg 1.8 1.8 0.15-3.0
Zinc mg 0.75 0.75 0.5
Manganese mcg 5 5 5
Copper mcg 90 90 60
Iodine mcg 15 15 5-75
Selenium mcg 2 2 2-7
Sodium mg 24 24 20-60
Sodium mg 105 105 80-200
Chloride mg 65 65 55-150

Product Composition

NONFAT MILK, LACTOSE, HIGH OLEIC (SAFFLOWER OR SUNFLOWER) OIL, SOY OIL, WHEY PROTEIN CONCENTRATE, COCONUT OIL, FRUCTOOLIGOSACCHARIDE (FOS), LESS THAN 1%: Schizochytrium SP OIL*, MORTIERELLA ALPINA OIL**, BETA-CAROTENE, LUTEIN, POTASSIUM BICARBONATE, CALCIUM CARBONATE, ASCORBIC ACID, SOY LECITHIN, MONOGLYCERIDES, CALCIUM CHLORIDE, CALCIUM HYDROXIDE, MAGNESIUM CHLORIDE, FERROUS SULFATE, CHOLINE BITARTRATE, ASCORBYL PALMITATE, SODIUM CITRATE, TAURINE, INOSITOL, ZINC SULFATE, MIXED TOCOPHEROL CONCENTRATE, VITAMIN E (dl-ALPHA TOCOPHERYL ACETATE), NIACINAMIDE, CALCIUM PANTOTHENATE, L-CARNITINE, VITAMIN A PALMITATE, CUPRIC SULFATE, THIAMINE HYDROCHLORIDE, RIBOFLAVIN, PYRIDOXINE HYDROCHLORIDE, FOLIC ACID, MANGANESE SULFATE, VITAMIN K1 (PHYTONADIONE), BIOTIN, SODIUM SELENITE, VITAMIN D3, CYANOCOBALAMIN, POTASSIUM PHOSPHATE, POTASSIUM IODIDE, POTASSIUM HYDROXIDE, NUCLEOTIDES (ADENOSINE-5’-MONOPHOSPHATE, CYTIDINE-5’-MONOPHOSPHATE, DISODIUM GUANOSINE-5’-MONOPHOSPHATE, DISODIUM URIDINE-5’-MONOPHOSPHATE). CONTAINS MILK AND SOY.

  • FDA Infant Formula Act
  • NS = not specified
  • *A SOURCE OF ARACHIDONIC ACID (ARA)
  • **A SOURCE OF DOCOSAHEXAENOIC ACID (DHA)
  • This product is not manufactured or distributed by the owner of the registered trademark Similac® ADVANCE®.
  • 1Savings based on Circana 12-month average price per pound retail sales data for comparable store brand and national brand as of August 2023.
  • ¥Ingredients not genetically engineered.
  • NO SIGNIFICANT DIFFERENCE HAS BEEN SHOWN BETWEEN MILK DERIVED FROM rbST-TREATED AND NON-rbST-TREATED COWS.
  • Please see Product Label for full disclosures (Z97).

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